A recent survey conducted by YouGov and commissioned by Zurich International Life Limited reveals that a 75 percent of residents in the UAE expect to receive a bonus in 2025. This figure marks an increase from 68 percent in 2024, indicating not only a rising optimism among residents but also a shift in financial behavior that emphasizes strategic planning for long-term financial security.

Furthermore, the survey shows that 68 percent of UAE residents feel confident about their current financial situation. Notably, those who have sought professional financial advice exhibit significantly higher confidence levels, with 79 percent expressing a positive outlook for the future. This highlights the importance of expert guidance in enhancing financial literacy among the residents.

The survey also indicates a growing trend in financial advisory consultations, which have risen from 39 percent in 2024 to 55 percent in 2025. This increase suggests that residents are becoming more aware of the value of financial advice as they navigate an evolving economic landscape. Consequently, financial advisors are becoming critical contributors to fostering a financially literate society in the UAE.

Moreover, 75 percent of respondents feel optimistic about having sufficient funds for retirement, reflecting a stronger commitment to long-term financial security. This optimism has led to more proactive financial decisions, with residents prioritizing savings, investments, and retirement planning to ensure a stable financial future.

A balanced financial approach is emerging among UAE residents, with many opting to save and spend wisely. Among those who plan to save part of their bonuses, 55 percent intend to focus on future investments, while 46 percent are building emergency funds, and 38 percent are saving for their children’s education. Conversely, 60 percent of those choosing to spend their bonuses plan to allocate funds for travel or holidays, with 27 percent investing in skill development. This trend illustrates a growing recognition of the importance of both financial security and personal growth.

When evaluating generational differences in financial planning, younger residents demonstrate a strong commitment to saving. Notably, 31 percent of Gen Z individuals (ages 18-24) plan to save their entire bonus, while 52 percent of those aged 45 and above intend to save most of theirs, indicating a more flexible approach. Millennials (ages 25-34) also show a significant trend, with 63 percent opting to save all or most of their bonuses, reflecting a broader movement toward financial responsibility among younger generations.

David Denton-Cardew, Head of Propositions at Zurich International Life Middle East, notes that as financial awareness increases across all generations, UAE residents are taking a proactive stance in managing their finances. He emphasizes that the ability to balance saving and spending indicates a mature approach to financial well-being, allowing residents to prepare for the future while also prioritizing personal experiences.

Despite 75 percent of respondents feeling confident about their retirement funds, 61 percent believe that Dh5 million or less is sufficient for retirement, revealing a significant gap in retirement planning. Additionally, 65 percent rely on workplace savings or gratuity, which might lead to overestimating their long-term value. It is vital for residents to consider structured savings options and make informed investment decisions to achieve sustainable financial security for retirement.

In conclusion, the data suggests a positive outlook for financial confidence among UAE residents, particularly among those who seek financial advice. As more individuals engage in retirement planning and find a balance between saving and spending, it is evident that a proactive and thoughtful approach to finances is taking hold in the UAE, paving the way for long-term financial stability across generations.