The Future Hospitality Summit (FHS) World is set to take place in Dubai from October 27 to 29, 2025, marking its significant 20th anniversary. Organized by The Bench, this summit has evolved into the leading event in the region for hospitality and tourism investment, serving as a hub for global leaders, investors, and innovators. As the Middle East’s hospitality sector continues to grow, FHS World 2025 will focus on reshaping the industry in response to the changing global environment.

In 2024, the FHS World event saw an impressive attendance of 1,596 participants representing 735 companies from 60 countries. The summit also showcased the increasing influence of women in the industry, with over 550 female attendees, thanks to the #FHSWomenPower initiative. The upcoming event is expected to exceed these numbers, drawing more stakeholders from around the world as the industry adapts to the future of travel, hospitality, and investment.
Originally called the Arabian Hotel Investment Conference (AHIC), the event rebranded to FHS World in 2023 to reflect its expanding global reach and broader scope in hospitality, tourism, and investment. The 20th anniversary in the UAE highlights the summit’s growth, establishing it as a crucial platform for high-level discussions and collaborations among key industry players.
The Advisory Board for FHS World 2025 recently met in Dubai to outline the agenda for the event. This board includes notable figures such as Anthony Costa, Head of Hospitality & Lifestyle at Candy Capital; Marc Dardenne, CEO of Modon Hospitality; and Amit Arora, CEO of Arada. Together, they aim to create a vision that ensures FHS World continues to lead in shaping the global hospitality industry’s agenda.
As Dubai cements its position as a premier global tourism hub, FHS World 2025 will emphasize future hospitality trends, investment opportunities, and sustainable tourism practices. The summit’s content tracks will cover global economic trends, innovative business models in hospitality, ESG (Environmental, Social, and Governance) strategies, and the future of hospitality investment. Delegates will engage in discussions about lifestyle hospitality and the evolution of hospitality spaces.
The event will also feature sessions focused on hospitality investment opportunities in various regions, including Africa, Europe, and Asia. With a growing demand for investment in hospitality properties, FHS World 2025 will offer a unique opportunity to explore emerging markets and identify growth potential in the sector.
A significant aspect of FHS World 2025 will be its commitment to sustainable tourism and environmental responsibility. The hospitality industry faces increasing pressure to adopt eco-friendly practices, and the summit will provide a platform for discussing innovations that align with sustainability goals, ensuring hospitality businesses thrive in a sustainable future.
Networking and immersive experiences will be key highlights of FHS World 2025. Delegates will have the chance to participate in specialist forums like the Branded Residences Forum, the Sustainable Hospitality Challenge student competition, and the ESG Lab. These initiatives will unite hospitality professionals, students, and innovators to explore ways to incorporate sustainability into business models.
The TenX Leadership Talks and Roundtable Discussions will feature influential speakers and thought leaders from around the world, sharing insights into emerging trends and market dynamics. These sessions will spotlight successful case studies and disruptive innovations that are redefining modern hospitality.
In addition to formal discussions, FHS World 2025 will host Country Pavilion Showcases, allowing nations to present their investment opportunities, tourism strategies, and hospitality initiatives. This will enable delegates to discover the diversity of the global hospitality market and identify new investment and collaboration opportunities.
To celebrate its 20th anniversary in the UAE, FHS World 2025 will return to Madinat Jumeirah, the venue of its inception in 2005. Jumeirah will again serve as the Host Sponsor, a partnership that has been instrumental in the summit’s success over the years. Thomas B. Meier, CEO of Jumeirah, expressed excitement about the event, stating, “It’s a pleasure to once again sponsor and host FHS World at Madinat Jumeirah, marking the summit’s 20th anniversary in the UAE. This milestone reflects both the summit’s growth and Dubai’s transformation into a global tourism and hospitality hub.”
The collaboration between Jumeirah and FHS World exemplifies the UAE’s pivotal role in the global hospitality sector. Dubai’s ambition to be the leading tourism and hospitality hub is being realized through events like FHS World, which convene global leaders to shape the industry’s future.
As FHS World celebrates its 20th anniversary, it mirrors the remarkable transformation of Dubai and the broader Middle East region’s tourism landscape. The region is now home to an exceptional number of luxury resorts and innovative hospitality brands, with Dubai establishing itself as a top destination for high-end travelers.
FHS World 2025 will offer deep insights into the future of hospitality, investment trends, and the importance of sustainability. With a growing network of industry leaders, the summit will continue to foster forward-thinking dialogue and strategic partnerships that will shape the future of both the aviation and hospitality sectors.
The upcoming anniversary of FHS World promises to be a defining moment for the hospitality industry. As the leading hospitality and tourism investment summit, FHS World 2025 will gather top minds to address pressing issues such as sustainability, investment, and well-being. With support from partners like Jumeirah, the summit remains a vital platform for knowledge sharing and collaboration, helping to shape the next chapter of the global hospitality sector.
The Bench, the organizer, has built a reputation as a global leader in creating impactful forums for the hospitality and travel industries. Over the past two decades, it has successfully connected industry leaders, promoted innovation, and driven meaningful change across these sectors. Events like FHS World encourage collaboration and establish lasting relationships among key players.
The Bench’s events empower participants to tackle industry challenges, discover growth opportunities, and create solutions that will shape the future of hospitality. By uniting the most influential voices in tourism, hospitality, and investment, The Bench provides a platform for ideas to flourish and businesses to connect, fostering transformative partnerships.
As a key player in the hospitality and travel industry, The Bench focuses on curating forums that bring together government leaders, tourism ministries, global travel associations, and key stakeholders. The Bench’s events, including FHS World, FHS Saudi Arabia, and AviaDev, are anticipated gatherings that foster collaboration and address industry trends.
FHS World is one of The Bench’s flagship events, uniting hospitality leaders, investors, and innovators to discuss trends and opportunities in the global hospitality industry. This summit attracts participants from around the globe, making it an essential event for stakeholders in the hospitality and travel sectors.
Through its diverse portfolio of events, The Bench helps businesses and governments capitalize on opportunities while addressing pressing industry issues. By emphasizing collaboration, The Bench ensures that actionable solutions are identified and partnerships formed to drive the hospitality and travel industries forward.
The FHS World 2025 event, scheduled for October 27-29, will take place at Madinat Jumeirah, marking a significant milestone for The Bench in the UAE. This event will be a highlight in the global hospitality and investment calendar, providing an unmatched platform for networking and deal-making. With Jumeirah as the Host Sponsor, the summit will highlight the UAE’s ongoing rise as a global tourism and hospitality hub.
In addition to Jumeirah’s sponsorship, FHS World 2025 has formed strategic partnerships with Neom, Rua Al Madinah Holding, and Taiba Investments to shape the future of hospitality and tourism in the region. PwC will contribute as a Knowledge Partner, providing insights on sustainable tourism, ESG practices, and investment strategies. The event will also feature headline sponsors like Accor, Marriott International, and Radisson Hotel Group, offering exceptional networking and investment opportunities for attendees.
The Bench’s commitment to innovation and collaboration reflects its vision for the future of hospitality. By creating dialogue platforms among key players in hospitality, tourism, and investment sectors, The Bench is actively shaping the global hospitality landscape. FHS World and other events enable businesses and investors to connect, discuss, and forge meaningful partnerships that drive innovation and growth.
With a legacy of success and ongoing growth, The Bench remains a leader in curating opportunities that inspire positive change in the global hospitality sector. As anticipation builds for FHS World 2025, The Bench’s commitment to empowering the hospitality and travel industries continues to shine.
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