At the prestigious Middle East Business Awards, HumAIn Assets made its debut as a next-generation creative production engine aimed at transforming content creation. This platform merges human creativity with the efficiency and scale of artificial intelligence, offering a new way to produce high-quality digital assets such as images, videos, and text.

Officially launched during the Middle East Blockchain Awards (MEBA), HumAIn Assets seeks to redefine how digital creative assets are delivered. By eliminating the traditional hurdles faced with creative agencies and freelancer platforms, it utilizes AI to provide a streamlined and scalable alternative for content production, allowing users to control the speed and pricing of their projects.

For the last twelve months, HumAIn Assets has been operating under the Hoko ecosystem, collaborating with global brands such as LVMH, DP World, ADGM, Mercedes-Benz, OKX, and Tag Heuer. The platform is now ready to offer its tailored workflows to a broader audience, enabling users to access the same quality of services that blue-chip companies enjoy.

According to a report by McKinsey, generative AI is projected to add $4.4 trillion in value across various industries, with 75% of its value concentrated in marketing and sales—fields where both precision and speed are critical. HumAIn Assets adopts a guiding principle of “AI as co-pilot, humans as pilots,” simplifying the creative process down to four essential components: the user’s brief, deadline, budget, and delivery.

Founder Bally Singh emphasized that HumAIn Assets is not just another freelancer platform or DIY tool, noting, “We’ve stripped the creative workflow down to what really matters. There’s no bloat, no back-and-forth, just high-quality results delivered fast—backed by real creative professionals and smart AI systems.”

The platform aims to bridge the gap between traditional agencies and automated AI tools, promising agency-quality content with the speed of AI and scalable flexibility. From motion ads to social media posts and product scripts, HumAIn Assets provides professional-grade results without the typical agency timelines and costs.

Co-founder Scott Melker highlighted the exponential growth of AI tools, stating, “The real value is in harnessing their power for real businesses and real-world outcomes. HumAIn Assets is ready to bring this real-world impact to businesses and projects of all sizes.”

Early access to HumAIn Assets is currently available, with a tiered rollout planned for early Q3 2025. This platform is particularly beneficial for bootstrapping entrepreneurs, solo marketers, founders, and expanding teams seeking high-volume, high-quality content without the usual complications.

As businesses navigate the rapid pace of innovation, HumAIn Assets promises a reliable creative workflow that can be trusted.

HumAIn Assets specializes in delivering high-quality digital creative assets—images, videos, text, and more—at a speed and price determined by the user. By combining human creativity with the speed of AI, the platform simplifies the user experience, making it easier to achieve impressive results swiftly.

For more details, visit their website at www.humainassets.ai.