e& has unveiled its new Business Continuity as a Service (BCaaS) at the World Crises & Emergency Management Summit 2025, which is organized by the National Emergency Crisis and Disaster Management (NCEMA). This service aims to provide organizations with customized frameworks that enhance operational stability and growth during potential crises.

BCaaS is designed as a fully-managed service that assists organizations in identifying risks and developing effective response measures. This approach empowers businesses to improve their preparedness and operational efficiency. The service not only focuses on restoring business operations but also ensures continuity within a set timeframe, thus enhancing overall protection.

The framework offered by BCaaS caters to organizations in critical sectors, including both government entities and the private sector. By identifying possible threats and establishing robust response mechanisms, organizations can maintain business continuity during disruptions. This service also helps businesses comply with legal and regulatory standards while reducing costs and improving performance. Ultimately, it enables them to provide better customer experiences and uphold stakeholder confidence, allowing them to concentrate on growth and long-term strategic objectives.

Abdalla Rashid Alsaadi, Senior Vice President of Group Business Continuity & Crisis Management at e& UAE, emphasized the importance of operational continuity. He stated that maintaining operations goes beyond just keeping systems functional; it involves protecting the core values of a business, including its integrity and reputation. He highlighted that resilience is vital for innovation and growth in today’s digital landscape. Through the partnership with NCEMA, e& is launching BCaaS as a comprehensive solution aimed at enhancing organizational resilience.

e&’s BCaaS package includes a range of solutions that ensure operational resilience and continuity. These encompass Business Continuity Management Systems (BCMS), crisis management planning, and compliance support for legal and regulatory requirements, along with certifications like ISO 22301 and NCEMA 7000. The service also offers Disaster Recovery (DR) sites to handle unforeseen disruptions and provides specialized training in business continuity and crisis management to instill resilience within corporate culture. Clients have the option to purchase the entire suite of services or select specific components based on their needs.

The rollout of BCaaS aligns with e&’s strategic goal of equipping organizations with necessary tools to face the unpredictable challenges of today. By emphasizing resilience and operational continuity, e& aims to remain a reliable partner for businesses looking to protect their operations and achieve sustained growth.