MENA Analytics, a market research and data company based in Palestine, has received an investment from Ibtikar Fund, the only venture capital fund in Palestine. This funding is aimed at supporting MENA Analytics’ plans to expand its operations into Jordan and Saudi Arabia. The company has already established a strong presence in Palestine and is looking to enhance its AI-driven analytics capabilities with the new investment.

With the backing from Ibtikar Fund, MENA Analytics intends to broaden its market reach and provide innovative data solutions to a larger audience. Yousef Srouji, the co-founder and CEO of MENA Analytics, stated, “Our mission is to democratize access to high-quality data in the MENA region, enabling businesses to make smarter, evidence-based decisions.” He emphasized that this investment positions the company well for regional expansion.

MENA Analytics is focused on using AI and advanced analytics to deliver cost-effective, data-driven insights specifically tailored for small and medium-sized enterprises (SMEs). Ambar Amleh, Managing Partner at Ibtikar Fund, noted that MENA Analytics addresses a significant gap in the MENA market by making high-quality data collection and analysis accessible to businesses that have often been overlooked. He expressed excitement about supporting the company’s expansion and technological growth, which aims to empower businesses with actionable intelligence.