ONE Development, a UAE-based AI-driven lifestyle developer, in collaboration with Egyptian singer Amr Diab, has officially launched DO Hotels & Residences Dubai. The grand ceremony took place at the Conrad Grand Ballroom on Dubai Islands, marking the debut of a music-themed boutique hotel under the ONE/AD brand.

This launch introduces the region’s first AI-powered hotel concept, which combines bold design, immersive soundscapes, and cutting-edge technology. DO Hotels & Residences aims to provide a transformative hospitality experience that resonates with the rhythm of life.

Ali Al Gebely, the founder and Chairman of ONE Development, emphasized that this launch represents a pivotal moment for the company. He stated, “This launch marks a defining moment for us at ONE Development. DO Hotels & Residences Dubai is more than a hospitality project; it’s a symbol of what the future holds when innovation, art and technology come together.” Al Gebely highlighted that the hotel is designed for adventurous travelers and those seeking an immersive living experience, complete with breathtaking views of the sea, city, and marina.

The hotel features elegant rooms, spacious residences, and world-class amenities. Each space is crafted to align with guests’ aspirations, where music becomes an integral part of their lives. The facility includes two fully equipped recording studios, allowing guests to connect with their inner rhythms.

Rooted in Amr Diab’s creative vision of “Live the Beat,” DO Hotels & Residences merges AI-powered personalization with luxury hospitality, music, wellness, and contemporary design. This initiative aims to redefine how individuals live, stay, and connect, setting a new standard in lifestyle-enhancing travel.

Additionally, the project supports the UAE Tourism Strategy 2031 by attracting international investment, promoting regional economic growth, and redefining luxury hospitality through technology and the arts.