Sharjah Media City, also known as Shams, has introduced a new service called Mazeed, aimed at empowering entrepreneurs and providing integrated solutions for startups and small and medium-sized enterprises (SMEs). This initiative is designed to simplify business formation and expansion, in an effort to foster a thriving business ecosystem.

The Mazeed service offers a diverse range of tailored options, including financial solutions, digital marketing, legal consultancy, and operational services. Sharjah Media City stated that these offerings are intended to promote innovation and creativity among business owners, helping them to manage their operations more efficiently.

“The launch of Mazeed aligns with Shams’ strategy to support entrepreneurs and enhance entrepreneurship in Sharjah and the UAE by providing practical solutions that simplify business management, reduce operational costs, and promote sustainability and growth,” Shams explained.

Rashid Abdullah Al-Obad, the director of Shams, remarked that this new service represents a significant advancement in enhancing digital innovation within the business sector. He emphasized that Mazeed aims to streamline the entrepreneurial journey, allowing business owners to concentrate on growth rather than navigating complex operational procedures.

Shams has established strategic partnerships with several business-services companies, including Aura, Peko, and Qashio. These alliances will provide SMEs with seamless access to essential financial and operational services, ensuring that entrepreneurs have the necessary tools to optimize their operations.

Aura will facilitate access to flexible financing solutions, such as invoice financing for business-to-business transactions and installment payment plans for licensing fees. These services are designed to enhance financial flexibility, supporting businesses in maintaining stability and driving growth.

Through Peko, businesses can utilize essential services like utility bill payments, mobile bill management, and payroll processing. Peko also provides guidance on digital business tools that can simplify operations, such as WhatsApp for Business and electronic signatures.

Qashio focuses on advanced financial-management solutions, offering expense management, virtual bank account creation, and a rewards system called Qashio Points. This partnership includes a revenue-sharing model, further benefiting entrepreneurial efforts within the region.

Shams announced that Mazeed will continue to forge new strategic partnerships across various sectors to expand the services available to entrepreneurs. More announcements regarding these collaborations are expected in the near future, aiming to drive business innovation and provide cutting-edge solutions that support the sustainability and growth of startups in the UAE.