In a significant announcement made during the Future Hospitality Summit in Riyadh, Sumou Investment and Abu Dhabi Capital Group revealed a major Memorandum of Understanding. This agreement aims to enhance regional cooperation in investment and development across various sectors, including hospitality, real estate, and infrastructure.

The strategic partnership is designed to unlock high-impact opportunities and reflects a shared commitment to sustainable growth and economic diversification. This aligns with the long-term strategic visions of both Saudi Arabia and the UAE. Both Sumou Investment and Abu Dhabi Capital Group view the MOU as a crucial step toward launching transformative projects that will enhance value creation and stimulate investment momentum throughout the region.
As part of the Abu Dhabi Capital Group ecosystem, STORY Hospitality, the group’s hospitality arm, is expected to contribute to hospitality-related initiatives arising from this partnership. STORY Hospitality is on a mission to redefine guest experiences, with a portfolio that includes luxury escapes and vibrant city stays, designed to turn every journey into a memorable story.
STORY Hospitality, headquartered in Abu Dhabi, manages a diverse range of properties from the tranquil shores of the Seychelles to the cultural landscapes of Morocco and the energetic environment of the UAE. The company is expanding its reach with a strong development pipeline that includes upcoming openings in Morocco, Saudi Arabia, the UAE, and Bahrain.
Beyond its hotel offerings, STORY Hospitality also manages a variety of commercial and residential assets, including offices, retail spaces, and apartments in Dubai and Abu Dhabi. This comprehensive approach reflects the company’s vision of modern hospitality and lifestyle management, aiming to create meaningful moments for guests and stakeholders alike.
As STORY Hospitality continues to grow globally, it remains committed to providing thoughtful service, distinctive design, and immersive experiences that surpass expectations. For more information about their initiatives, visit www.story-hospitality.com.

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