Al Hassan Ghazi Ibrahim Shaker Co., commonly known as Shaker, has signed an agreement with BSF to introduce the “EasyPay” financing program. This initiative aims to enhance consumer financing options, allowing Shaker to provide more accessible and flexible payment solutions for customers across Saudi Arabia.

The EasyPay program will enable customers to finance their purchases up to SAR 30 000 with 0% interest, regardless of whether they hold a bank account with BSF. Eligible customers will have the option to pay over a period ranging from 3 to 24 months, reflecting Shaker’s commitment to meeting evolving consumer needs. The program is set to launch in the second quarter of 2025 and will be fully integrated with Shaker’s online portal and showrooms, ensuring a smooth digital experience from application to checkout.

Shaker’s CEO, Mr. Mohammed Ibrahim Abunayyan, emphasized the significance of this collaboration, stating that it demonstrates the company’s dedication to offering innovative and customer-centric payment solutions. He noted that integrating the EasyPay financing program will make Shaker’s high-quality products more accessible and affordable for consumers throughout the Kingdom.

Mr. Mohammed Albatli, Vice President of Products & Value Management at BSF, remarked that their partnership with Shaker enhances consumer access to affordable payment options. This collaboration aligns with BSF’s mission to provide convenient financial solutions within Saudi Arabia’s evolving retail landscape.

The launch of the EasyPay program marks a significant advancement in expanding consumer financing options in the Saudi market, empowering more customers with accessible payment solutions.

Shaker has a long history, founded in 1950, and is a leading importer and distributor of air conditioners and home appliances in Saudi Arabia. The company collaborates with several international brands and has been publicly listed on the Saudi Exchange since 2010.