Under the banner of “Innovate in Sharjah,” the Sharjah FDI Office (Invest in Sharjah) and the Sharjah Research, Technology and Innovation Park (SRTIP) participated in InnoEX 2025 held in Hong Kong. This event allowed the delegation to explore collaboration opportunities in technology, innovation, and research.

The presence of the Sharjah delegation underscored the emirate’s advanced infrastructure, business-friendly environment, and competitive edge in advanced industries. InnoEX 2025, part of the Business of Innovation & Technology Week, served as a key platform to unveil the new digital initiative, Innovate in Sharjah. This initiative acts as a smart gateway that connects global innovators to Sharjah’s infrastructure, laboratories, and research facilities.
The joint participation aimed to promote this platform to global stakeholders, reinforcing Sharjah’s standing as a regional hub for innovation and industrial development. It also seeks to attract high-value investments across knowledge-based sectors. The delegation was led by H.E. Mohamed Juma Al Musharrkh, CEO of Invest in Sharjah, along with Marwan Saleh Alichla, Director of Investment Promotion and Support at Invest in Sharjah, and Juma Abdulla Alhaj, Director of Strategic Communications and Marketing at SRTIP. They emphasized the emirate’s innovation ecosystem and emerging opportunities for strategic partnerships with global and Asian tech stakeholders.
InnoEX 2025 is recognized as a strategic global platform that brings together business leaders, technology firms, FDI agencies, and enterprises from across Asia and international markets. This year, the event focused on strengthening cross-border economic partnerships and facilitating investment flows between Hong Kong and key regions, including the Gulf. Topics highlighted included advancements in generative AI, smart infrastructure, and tailored digital solutions for small and medium-sized enterprises.
Mohamed Juma Al Musharrkh remarked on the growing economic ties between Sharjah and Hong Kong, describing the relationship as a strategic alignment between two vibrant commercial gateways. He pointed out that bilateral trade between Sharjah and Hong Kong surpassed Dhs 54.7 billion by November 2024, reflecting deeper commercial and investment connections between Sharjah and Asia’s major commercial hubs.
Al Musharrkh stated, “Sharjah offers direct access to high-growth regional markets, while Hong Kong remains a central entry point into Asia’s trade and investment landscape.” He noted that both locations are backed by open, agile, and investor-friendly policies, creating an ideal environment for bilateral growth. This synergy positions Sharjah and Hong Kong as natural partners in shaping the future of innovation-led investment.
Juma Abdulla Alhaj also highlighted the importance of participating in global forums like InnoEX 2025, which advance Sharjah’s innovation agenda and foster international collaboration.

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