Visa has announced a partnership with Standard Bank (SAB) and AC Milan Women to introduce the ‘She’s Next in Football’ initiative in Saudi Arabia. This program aims to empower women in sports and enhance their participation in football.

Сredit: VISA

The collaboration seeks to inspire young female athletes and support the growth of women’s football in the region. Visa emphasizes its commitment to promoting inclusivity and diversity within the sports community, highlighting the importance of such initiatives in breaking down barriers.

This initiative marks a significant step in fostering talent and creating opportunities for women in football, aligning with broader efforts to elevate women’s sports in Saudi Arabia.